Make 2025 the Year Your Business Shines: The Power of Awards

By Kestrel HR 6th Mar 2025

Choosing the right awards to enter is just as important as the submission itself.
Choosing the right awards to enter is just as important as the submission itself.

The opportunity to gain external recognition through awards has never been more valuable. Winning—or even being shortlisted for—a business award provides an independent endorsement that can elevate a company's credibility and visibility. While self-promotion is essential, third-party recognition offers an extra layer of validation that can set businesses apart in competitive markets.

Crafting a winning entry takes time, effort, and expertise—resources that many business leaders struggle to spare. This is where Kestrel HR steps in. With over 20 years of experience helping businesses achieve award recognition, Kestrel specialises in creating compelling, strategic award submissions that showcase companies at their best.

Industry awards are more than just trophies on a shelf; they provide businesses with an opportunity to highlight their strengths, celebrate team achievements, and build trust in a brand. A well-crafted award submission can enhance reputation, improve employee morale, and even attract new talent and customers.

Kestrel takes the stress out of the process, helping you craft persuasive and well-researched entries. Whether you are looking to enter a single category or build a long-term awards strategy, Kestrel offers a tailored solution designed for success.

How Kestrel can help

A great award entry is much more than just listing achievements; it involves storytelling, strategic alignment with judging criteria, and presenting compelling evidence. Kestrel offers a comprehensive awards entry service that incorporates:

· Information Gathering: Working closely with teams to collect the necessary details, saving business leaders valuable time.

· Judging Criteria Analysis: Ensuring each submission meets the specific requirements of the award.

· Storytelling & Persuasive Writing: Crafting engaging narratives that showcase a company's innovation and impact.

· Editing & Proofreading: Ensuring clarity, professionalism, and grammatical accuracy.

· Project Management: Managing deadlines to prevent last-minute submissions.

· Video Support: Coordinating with production teams for awards requiring video entries.

Kestrel provides transparent pricing, either per submission or word count, ensuring clarity of costs incurred. A typical 1,000-word entry costs approximately £750 (+VAT), covering research, drafting, and editing. A four-week lead time is ideal, and we can accommodate tighter deadlines if necessary.

Can Success Be Guaranteed?

While there are no guarantees of winning, a professionally written submission significantly increases the likelihood of success. Even if a company does not win, being shortlisted can be celebrated and the content created can still be used for marketing and internal recognition efforts.

Strategic Award Planning

Choosing the right awards to enter is just as important as the submission itself. Kestrel maintains a database of hundreds of multi-sector, local, national, and international awards. By working with you to develop a strategic plan, we align awards with key business objectives and deadlines, increasing the chances of multiple recognitions throughout the year.

Why Choose Kestrel HR?

Kestrel is a family-run HR and communications consultancy with extensive experience in securing prestigious awards. With a background in executive leadership in hospitality, retail, education, and social care, our expertise has contributed to numerous accolades, including National Care Awards, Top Employer recognition, and multiple Sunday Times Best Companies to Work For winners.

Since our inception, we have helped many businesses become shortlisted finalists and achieve national recognition. Our expertise extends beyond award writing, with articles published in national magazines and a strong track record in HR and marketing support.

Take the First Step

If you are looking to gain the recognition you deserve in 2025, professional awards entry services offer a valuable investment. Whether targeting industry-specific awards or global recognitions, Kestrel provides the expertise needed to craft standout submissions.

To start your journey toward award-winning success, contact us for a free, no-obligation consultation at [email protected].

     

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